QR Code Frequently Asked Questions
What are QR codes?
QR codes are very similar to bar codes you find many purchasable items. The vast difference between the two is that QR code can be scanned by a smartphone user. After scanned the QR code performs certain tasks like linking someone to a website, coupon, or even e-mail address. This technology allows companies to connect to potential clients and link to them in a way that they could not do before.
What is the history of QR codes?
QR codes were originally generated for tracking parts for automobile manufacturers in Japan. It started in 1994 by a company working for Toyota and then took off from there. QR codes are now more widely used due to this innovation by Toyota.
Why use QR codes?
QR codes are important for both companies and consumers as they are a terrific way to enable both to interact on a more innovative way. Not to mention the convenience a QR code can offer. Scanning a QR code just became a way to receive a coupon or a special offer from a company. It works so much better than holding onto a paper flyer or coupon. The consumer is more likely to use the coupon or special offer and buy a product if it is always at hand on their smartphone.
How are businesses able to benefit from QR codes?
Businesses are able to benefit from QR codes from the buzz that it can create. Once when customer scans your code then they tell their friends which then generates talk about your new promotions and the fun and interesting ways your doing them. QR codes create a personal connection between you and your customers. You are not only selling them something you are giving them an experience.
So how do you use a QR code?
If you have a smartphone you can more than likely use a QR code. If you see a QR code on a sign at the bus stop, you can scan the code with your phones camera. All you have to do is download an application to your phone that can read the QR code then generate the information needed. Many smartphone carriers offer a variety of apps that work differently but still achieve the same end.
Does it cost me to use a QR code?
Not usually. Not unless you go out and buy the product the QR code could be showing you. More often than not the app that you downloaded to scan the QR code is free. Companies wouldn’t get very far if they made you pay for the app to scan the codes, money would simply just not be made due to not wanting to spend the money initially.
Can I create my own QR code?
Of course you can create your own codes! There are several free websites out there that can help you generate a QR code of your own. It’s now very popular to put a QR code as your e-mail signature. That e-mail signature can bring you to a website or your phone number and address.